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Updated decree on message promoting healthy lifestyle habits contained in food advertising

Chile

Oct 10, 2024

The Ministry of Health has published Decree No. 24, which “Determines the characteristics of the message promoting healthy lifestyle habits contained in food advertising”. The regulation establishes the application dispositions and graphic norms of the Message that promotes healthy life habits.

The Message to be included in the advertising of food or food products in mass media, in accordance with the provisions of Article 110 bis of Supreme Decree No. 977 of 1996, of the Ministry of Health.

The Message will be composed of the following elements: a text, the government complement, the phrase “Ministry of Health”, a black stripe and, when appropriate, the symbol “ALTO EN”.

The location of the Message and its dimensions shall be as indicated in the diagrams indicated in this decree, as appropriate for each media.

Decree No. 1, of January 3, 2017, of the Ministry of Health, which “Determines characteristics of the Message promoting healthy lifestyle habits contained in food advertising”, is hereby repealed.

 

For further information (in Spanish), click on the Link

Check the full text of the documents (in English), click on the Link

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