North Carolina House of Representatives passes bill to regulate labels on meat alternatives
USA
Mar 20, 2025
The North Carolina House Agriculture and Environment Committee approved a bill to regulate labels for meat alternatives, moving it to the House Rules Committee.
HB 134, “Prohibit Misbranding of Certain Food Products,” requires manufacturers to mark alternative protein products differently from meat.
Specifically, a label for a “manufactured-protein food product” with an “identifying meat term” would be required to have an “appropriate qualifying term” such as “cell-cultured,” “fake,” “lab-grown,” or “grown in a lab” in 20-point or greater font.
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